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Guest blogging today on the Red Bee Media Blog
Click here to find out which TV trend is taking the lead – social TV or time-shifting! According to me, obviously…
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Can Netflix be the Toyota of the US TV industry?
In the early 70s, Toyota had a 2% market share of the US car market, vs. 40% for GM. In 2006 it was 13% against GM’s 26%. The rise of Toyota has been slow but steady. It has also been built on doing...
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The rise and rise of the female YouTuber
Michelle Phan: 4.9m subscribers Zoella: 2.3m subscribers Daily Grace: 2.1m subscribers Pixiwoo: 1.3m subscribers Open one of the dozens of recent articles in The Guardian, Wired and The New York Times...
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BBC3 online will be no Netflix. But it could be one of the futures of online...
Following the announcement that BBC3 would become an online-only channel from September 2015, some observers have commented that this would create “a new Netflix“. This shows a complete...
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Could you launch a video proposition off YouTube today?
For years, I’ve been advising everyone to go to YouTube to launch any sort of video proposition. To go elsewhere would be madness, I advised. Indeed, YouTube was such a dominant force in online video...
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How To Be a Woman (in Gaming)
Yesterday I chaired a fantastic panel at the European Women in Games conference in London. I was lucky to have four amazing panelists – Julia Hardy, Jess Hyland, Alysia Judge and Hannah Rutherford....
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Are we entering the age of talent?
Another week, another panel, this one at IBC where I was chairing a panel titled: Silicon Valley Investment in Video: Constructive or disruptive innovation? The panelists were Timo Argillander, from...
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The future of short form is… TV (and vice versa)
As long form TV content moves away from co-viewing patterns – from Netflix binges to the decline of the Saturday night family show – a new trend is slowly emerging: short form video co-viewing. Enabled...
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Online video format rules need to be acknowledged, so they can be broken
Someone tweeted a link to this parody of “every TED talk ever” last week. It’s hilarious. It also demonstrates how formatted the most successful TED talks are. The walking, the hands, the slides…...
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Is social media killing the TV entertainment format?
In 1997, Sweden was the first country to discover Survivor. In 1998, Who Wants to Be A Millionaire premiered in the UK. In 1999, the first episode ever of Big Brother was broadcast on a Dutch TV...
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